Anisha Dash
Anisha Dash
Senior Product Designer
Senior Product Designer
I started as an architect. Somewhere between designing buildings and designing interfaces, I realised the problems were identical, just at different scales. Seven years on, I've shipped products for millions of Flipkart users and designed the story behind some of IBM's biggest AI deals. Same instinct throughout: find out what someone actually needs, then make it effortless.
I started as an architect. Somewhere between designing buildings and designing interfaces, I realised the problems were identical, just at different scales. Seven years on, I've shipped products for millions of Flipkart users and designed the story behind some of IBM's biggest AI deals. Same instinct throughout: find out what someone actually needs, then make it effortless.
$260M
Proposal
Led and Won
$260M
Proposal
Led and Won
3M+
Users
Designed for
3M+
Users
Designed for
200+
Hours Saved
via Systems
200+
Hours Saved
via Systems
Travel Booking App
StreamLine is a popular mobile banking app that enables users to manage their accounts, track expenses, and make transactions.
Reduced Churn
10%
User Retention
21%
Travel Booking App
StreamLine is a popular mobile banking app that enables users to manage their accounts, track expenses, and make transactions.
Reduced Churn
10%
User Retention
21%
E-commerce Website Redesign
Our goal was to redesign the app, improving its UX/UI to provide a seamless, intuitive, and enjoyable experience for users, ultimately increasing user retention and satisfaction.
Platform Followers
24 min
Conversion Rate
4.5%
E-commerce Website Redesign
Our goal was to redesign the app, improving its UX/UI to provide a seamless, intuitive, and enjoyable experience for users, ultimately increasing user retention and satisfaction.
Platform Followers
24 min
Conversion Rate
4.5%
Streaming E-commerce Navigation
With user-centered approach, the goals was to create an intuitive interface for effortless financial management while incorporating gamification.
Platform Followers
1.97K
Content Items Organised
636
Streaming E-commerce Navigation
With user-centered approach, the goals was to create an intuitive interface for effortless financial management while incorporating gamification.
Platform Followers
1.97K
Content Items Organised
636
Enhancing Mobile Banking App Usability
Using a user-focused strategy, the objective was to produce a user-friendly interface for improved financial intelligence in budget planning.
Platform Followers
1.97K
Content Items Organised
636
Enhancing Mobile Banking App Usability
Using a user-focused strategy, the objective was to produce a user-friendly interface for improved financial intelligence in budget planning.
Platform Followers
1.97K
Content Items Organised
636
Process
Your compass to innovation and design excellence. From exploration to execution, this dynamic framework fuels creativity and precision, ensuring your product journey aligns seamlessly with user desires.
01
Discover
Brainstorming sessions in order to take their needs and company goals into account. Define the scope and objectives of the project and lays a fundamental foundation for everything that comes after.
Define
Gather additional information about the ideal client, market opportunities and design sprint. Getting direct feedback from users themselves through user surveys and field activities.
02
Develop
Define the user experience, test and evaluate design concepts, and analyze how your designs will inform behavior and effect the experience of the user.
03
Deliver
Determine design patterns, elements of template pages, different framework options, and work with developers to test design functionality.
04
Process
Your compass to innovation and design excellence. From exploration to execution, this dynamic framework fuels creativity and precision, ensuring your product journey aligns seamlessly with user desires.
01
Discover
Brainstorming sessions in order to take their needs and company goals into account. Define the scope and objectives of the project and lays a fundamental foundation for everything that comes after.
Develop
Define the user experience, test and evaluate design concepts, and analyze how your designs will inform behavior and effect the experience of the user.
03
Define
Gather additional information about the ideal client, market opportunities and design sprint. Getting direct feedback from users themselves through user surveys and field activities.
02
Deliver
Determine design patterns, elements of template pages, different framework options, and work with developers to test design functionality.
04
Process
Your compass to innovation and design excellence. From exploration to execution, this dynamic framework fuels creativity and precision, ensuring your product journey aligns seamlessly with user desires.
01
Discover
Brainstorming sessions in order to take their needs and company goals into account. Define the scope and objectives of the project and lays a fundamental foundation for everything that comes after.
Define
Gather additional information about the ideal client, market opportunities and design sprint. Getting direct feedback from users themselves through user surveys and field activities.
02
Develop
Define the user experience, test and evaluate design concepts, and analyze how your designs will inform behavior and effect the experience of the user.
03
Deliver
Determine design patterns, elements of template pages, different framework options, and work with developers to test design functionality.
04
Skills
Skills
UX Design
UX Design
UI Design
UI Design
Product Design
Product Design
Design Systems
Design Systems
Front-End Development
Front-End Development
Workshops
Workshops
Design Sprint
Design Sprint
Interaction Design
Interaction Design
User Testing
User Testing
Usability Testing
Usability Testing
UX Research
UX Research
Leadership
Leadership
Mentoring
Mentoring
No-Code
No-Code
+ More
+ More
Experience
Experience
Product Designer
Product Designer
Product Designer
Company
Company
Company
Jan 2020 - Jan 2023
Jan 2020 - Jan 2023
Lead UX/UI Designer
Lead UX/UI Designer
Lead UX/UI Designer
Company
Company
Jan 2018 - Jan 2020
Jan 2018 - Jan 2020
Senior Product Designer
Senior Product Designer
Senior Product Designer
Company
Company
Jun 2016 - Present
Jun 2016 - Present
Co-Founder
Co-Founder
Co-Founder
Company
Company
Jan 2011 - Jun 2015
Jan 2011 - Jun 2015
Frequently asked questions
What is your design process?
What tools and software do you use for UX design?
How do you measure the success of your UX designs?
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presence with Framer
Get in contact with template creator
Upgrade your Web presence with Framer
Get in contact with template creator
